The Children’s Investment Fund Foundation (CIFF) is an independent philanthropic organization headquartered in London with offices in Nairobi and New Delhi. The organization works with a wide range of partners to address problems including nutrition, health, climate change and early learning - transforming the lives of poor and vulnerable children in developing countries.
CIFF contacted FFunction to create a series of seven screens showing how CIFF focus-issues impact children. They wanted an interactive experience for their users that would transcend the data and engage people on an emotional level. The end result, entitled Beattie’s Life, brings CIFF’s goals to life using animated data-driven illustrations supported by a carefully crafted narrative that gives a child’s perspective on how nutrition, birth, environment and education can affect his or her life.